Even after events like the Japanese earthquake and tsunami and the Deepwater Horizon oil spill, many executive simply don’t see the importance of having a business continuity plan in place. Gaining the attention, buy-in and active support of top management is often an uphill battle for business continuity and disaster recovery planners; use these tips to persuade them to consider more carefully.
- Be prepared with specific objectives, like how much funding, resources and level of support you need.
- Take what you can get. If you propose a comprehensive plan but management is only willing to commit a simpler one, go for it.
- Be ready to overcome objections; if the cost seems too high, remind them that it really is an investment.
- Present the benefits, like protecting your people, assets, data, reputation and customer relationships, and avoiding downtime.
- Make the ROI case. Business and revenue will be saved, and daily operations and competitiveness will improve.