University of Pennsylvania Implements MIR3’s Emergency Notification System for Alerting Students, Staff and Parents

MIR3 selected for its secure, two-way, voice and text communication platform

SAN DIEGO – August 27, 2007 – MIR3™, the technology leader in Intelligent Notification (IN®) solutions for global enterprises, has implemented inEnterprise™, a unified, multi-modal emergency communication system, at the University of Pennsylvania. With support for all types of voice- and text-based communication devices, inEnterprise provides two-way notifications and instructions to students, staff and parents during critical events.

“inEnterprise ensures communications during an emergency, no matter what type of device a person has at hand and even if one communication channel is jammed,” said Amir Moussavian, MIR3 president and CEO. “Its two-way functionality lets recipients acknowledge they’ve received an alert, so that first responders can track responses and react accordingly. By implementing inEnterprise, the University of Pennsylvania has taken a critical step toward ensuring communication and accountability to students and staff as well as to parents, off-campus law enforcement agencies and other external organizations.”

MIR3’s enterprise-grade platform was chosen for its functionality, cost, redundancy and security and for its successful deployment at several universities, as well as hundreds of Fortune 500 companies and government agencies such as the Pentagon, the Air Force and NASA.

“Emergency communications are a challenge at a university such as ours, which has widely dispersed campuses and decentralized departments with diverse faculty and schedules, and delivering information and receiving responses from students and parents that can be monitored and reported on.

About MIR3, Inc.

MIR3 provides automated Intelligent Notification (IN) solutions for global and enterprise-wide communications and business continuity. MIR3’s inEnterprise™, inAlertCenter™, inTechCenter™, inGovAlert™, inCampusAlert™, inLocalAlert™ and inWebServices™ are built on a geo-dispersed, scalable telephony and application server platform that directs the global dissemination of time-urgent information to and from any communications device across any communication medium. Its customers include the world’s top petroleum, soft-drink bottling, and consumer goods companies, IAC Interactive (which operates TicketMaster and, Belkin Worldwide®, US Air Force, Homeland Security’s National Medical Response Teams, The American Red Cross, LA County Department of Health, and the County of Orange, California, which has 1.4 million recipients loaded in their MIR3 Intelligent Notification system. For more information visit or contact 858-724-1248 or

©2007 All Rights Reserved. IN is a registered trademark of MIR3. MIR3, inGovAlert, inTechCenter, inAlertCenter, inEnterprise, inCampusAlert, inLocalAlert and inWebServices are trademarks of MIR3, Inc. All other trademarks are property of their respective owners.

Media and Analyst Contact:

Victoria Borges
Senior Director, Strategic Communications