MIR3, Inc. Launches Echo on Salesforce AppExchange, the World’s Leading Business Apps Marketplace

Echo personalizes customer experience by enabling delivery of important updates to customers who use Salesforce to manage their customers

MIR3 taps into the power of salesforce.com’s social, mobile and connected cloud technologies to help accelerate business transformation for the connected world

SAN DIEGO – October 13, 2014 – MIR3, Inc. today announced it has launched Echo on the Salesforce AppExchange, empowering businesses to connect with customers, partners and employees in a whole new way. By accessing Echo from within Salesforce, business professionals can initiate time-sensitive notifications to any number of existing contacts or leads already resident in their database. Customers can respond with rich information that enables the sender to focus attention on issues that are most important. Echo enables a more personalized customer experience by providing a critical link between business and the customer.

Echo for Salesforce will be available on the Salesforce AppExchange at www.appexchange.com. MIR3 representatives will be showing Echo at Dreamforce on October 13 through 16, in San Francisco, California.

Comments on the News

  • “Echo empowers Salesforce users to close the loop in customer communication more quickly and effectively,” says Frank Mahdavi, chief strategy office for MIR3. “It gives companies an additional tool for managing the customer experience and building loyalty.”
  • “Companies are looking to transform the way they connect with customers, partners and employees to thrive in today’s connected world,” said Ron Huddleston, senior vice president, ISV & channel alliances, salesforce.com. “By leveraging the power of the Salesforce Platform, MIR3 provides customers with the proven social, mobile and connected cloud technologies to accelerate business success.”

Connect in a Whole New Way with Social, Mobile and Connected Cloud Technologies

Echo is a powerful tool for business professionals with an established database residing within Salesforce. It’s used to alert any number of customers and prospects, quickly and easily, with product updates, service interruptions, product recalls, discounts, surveys, special deals and approaching events. As it is native to Salesforce, Echo follows workflow patterns that are familiar to users and requires little training.

Echo empowers users to send a message to virtually any communication device, including landline phones, cell phones, SMS, email, pager, BlackBerry Messenger, fax, TTY and others. Messages can be delivered in the recipients’ chosen language and the product allows for a variety of response options. Responses are easily monitored and tracked as they come in and are recorded in the appropriate contact or lead record. If a message is launched from a Salesforce case, the case will retain a history of the notification and its associated responses.

Product Key Features

Because of its native integration, all communications and responses through Echo are saved to the customer’s record in Salesforce, where internal users can see a history of all responses to critical messages sent by the company.

About the Salesforce AppExchange

The Salesforce AppExchange is the world’s leading business apps marketplace. With more than 2,300 partner apps and 2.4 million customer installs it is the most comprehensive source of social and mobile cloud apps for business. The Salesforce1 Customer Platform is the new social, mobile and cloud customer platform for building next generation apps, powering Salesforce CRM, and more than 3 million custom apps built by customers and partners. Apps built on the Salesforce1 Platform can be easily distributed and marketed through AppExchange.

Salesforce, Salesforce1, AppExchange and others are among the trademarks of salesforce.com, inc.

About MIR3
MIR3, Inc. is the leading developer of Intelligent Notification and response software, which helps organizations and companies enhance communication, protect assets, and increase operational efficiency. MIR3 technology provides a common communication platform that enables advanced rapid, two-way communication for IT, business continuity, and enterprise operations for many of the Global Fortune 100 companies, as well as government entities, universities and companies of all sizes in more than 130 countries. For more information, visit onsolve.com. Follow MIR3 on Twitter: @MIR3.

Media and Analyst Contact:

Victoria Borges
Senior Director, Strategic Communications