MIR3 Partners with Greater Cincinnati Ready to Recover and The NIMSAT Institute to Provide Alert Notifications for MLB All Star Game

NIMSAT’s Virtual Business Emergency Operations Center and MIR3 Intelligent Notification chosen as partners for Greater Cincinnati’s R2R Software Platform.

SAN DIEGO (July 9, 2015)MIR3, Inc., the innovator of real-time Intelligent Notification (IN™) and response technology, today announced that the Greater Cincinnati Ready to Recover (R2R) organization has engaged the company’s notification software as the alert system for their VBEOC (Virtual Business Emergency Operations Center) software platform in preparation for the 2015 MLB All Star game on Tuesday, July 14, in Cincinnati, Ohio.

The Major League Baseball All-Star Game is an annual baseball competition between top professional players from the National and the American Leagues. The event is immensely popular with fans, with attendance in the past topping 100,000. The Greater Cincinnati VBEOC was formed to provide real-time collaboration between private, public, and non-profit organizations. The VBEOC is now ready to be launched to help support the Greater Cincinnati Region with situational awareness surrounding the MLB All Star events.

Intelligent Notification from MIR3 functions as an integrated emergency alerting component within the VBEOC Web-based information-sharing platform and will be used to deliver mass broadcast notifications to VBEOC subscribers. VBEOC platform capabilities include improving disaster preparedness and response, providing situational awareness, locating local products and services, addressing critical recovery needs and returning businesses back to normal operations quickly. The R2R VBEOC provides access to a collaboration of public, private and non-profit resilience entities across the Greater Cincinnati/Northern Kentucky area. The R2R goal is to promote working as a community to prepare for and recover from local and regional disasters and disruptions. By engaging with R2R and responding in concert, organizers can ensure rapid, cohesive and efficient recovery efforts in case of a crisis or threat.

“There are so many things that can happen at a large event like this, and providing situational awareness to businesses and organizations through the VBEOC platform is groundbreaking,” said R2R co-leader Joe Miner, P&G. “R2R chose Intelligent Notification as the VBEOC notification engine, given how reliable the MIR3 system is, and how serious MIR3 is in supporting community preparedness.”

“The NIMSAT Institute is excited to partner with MIR3 to bring the Greater Cincinnati VBEOC to life.” said Raju Gottumukkala, Ph.D., director of research for The NIMSAT Institute. The national VBEOC platform was created by NIMSAT (National Incident Management Systems and Advanced Technologies Institute, University of Louisiana at Lafayette) and is eager to help other communities improve resilience.

“The business continuity profession is increasingly focusing on resilience in organizations,” said Ann Pickren, COO for MIR3. “When an entire region like Greater Cincinnati focuses on building a resilient community, the options for continuity and recovery after disruption are notably increased.”

Intelligent Notification delivers important messages to any number of people in the case of business interruptions, threats or simply for day-to-day communication. Available as a hosted (SaaS), on-premise, or hybrid solution, Intelligent Notification is used for business continuity and disaster recovery, IT event management, weather alerts, emergency notification, and to enhance efficiency and productivity throughout the enterprise.

Media and Analyst Contact:

Victoria Borges
Senior Director, Strategic Communications