MIR3 Strengthens International Market Presence with Sybase 365 Partnership

MIR3’s International SMS Solution Offering enabled by Sybase 365

SAN DIEGO (December 18, 2008) – MIR3, Inc., the leader in intelligent notification (IN®) solutions for global enterprises, today announced the strengthening of its international mobile messaging capabilities through a partnership with Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), the global leader in mobile messaging services.

With mobile messaging solution provided by Sybase 365, MIR3’s clients will now have access to a stronger, two-way, international messaging platform that will enable users to correspond in the most effective way possible during both urgent and non-urgent situations—ensuring fluid business continuity and disaster recovery.

Sybase 365 strong international market presence enables MIR3 to augment the appeal of its intelligent notification packages for international customers.

“Sybase 365 sizeable business infrastructure—coupled with its strong mobile messaging service reputation worldwide—will provide one of the most dependable international messaging solutions available today. We are thrilled to offer Sybase 365 technology to expand our client base and support our current clients—which consist of FORTUNE 100 companies and hundreds of other enterprises, transportation organizations and government/educational institutions around the world,” said Frank Mahdavi, chief strategy officer for MIR3.

Sybase 365 services are delivered globally via SMS and MMS, across all network and handset capabilities. “We strive to provide the ultimate flexibility in customer interaction,” said Gregory Dunn, Vice President, Americas for Sybase 365. “Our mobile messaging service allows MIR3’s intelligent notification platform to provide an added value to their clients by substantially increasing its presence and capabilities across international lines.”

About Sybase 365

Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), is the global leader in SMS, MMS and GRX mobile messaging interoperability, the delivery and settlement of SMS and MMS content, mobile commerce and enterprise-class messaging services. Processing more than 200 billion messages per year, Sybase 365 reaches more than 700 mobile operators and 3 billion subscribers around the world. For more information, visit: www.sybase.com/365.

Sybase and Sybase 365 are trademarks or registered trademarks of Sybase, Inc. ® indicates registration in the United States. All other company and product names mentioned may be trademarks of the respective companies with which they are associated. Read Sybase Blogs: https://blogs.sybase.com

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Victoria Borges
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