Social Media for the BC/DR Professional: a White Paper From MIR3

Revealing paper explores the risks and rewards presented by social media from the perspective of the business continuity manager.

SAN DIEGO (November 12, 2013) – MIR3, Inc., the innovator of real-time notification and response technology, today announced the availability a new white paper: Social Media for the BC/DR Professional. The paper was researched and developed to assist business continuity professionals in gaining a greater understanding of social media in order to reduce the possibility of risk to the enterprise and is an extension of the popular webinar series of the same name.

As social media has grown over the years, its use in business and at business, whether sanctioned or not, has been increasing. While executives are busy weighing how much access to provide staff, and human resource professionals are refining usage policies, the business continuity professional may be called upon to assess and address the potential risk that social media can introduce.

Although the management or monitoring of social media may not fall under the purview of the BC/DR (business continuity/disaster recovery) professional, since managing risk and exposure is a significant part of their charter it’s important they understand any possible risks that could impact the enterprise.

This paper explores:

  • Potential risks presented to your organization by social media
  • Benefits to be gained by using social media as a business tool
  • The importance of monitoring and joining into the social media conversation

“Social media is getting more and more sophisticated and widely adopted every day,” says Ann Pickren, SVP of solutions for MIR3, recognized BC/DR expert and author of the paper. “It’s important that the BC/DR professional get their arms around this new technology in order to guard their company against any risks it may present.” The paper can be downloaded here.


MIR3, Inc. is the leading developer of Intelligent Notification and response software, which helps organizations enhance communication abilities, protect assets, and increase operational efficiency. MIR3 technology enables advanced rapid, two-way communication for IT, business continuity, and enterprise operations for many of the Global Fortune 100 companies, as well as government entities, universities, and companies of all sizes in more than 130 countries. MIR3 is the recipient of many industry and business awards including a Government Security News Homeland Security Award for Best Notification System and has been named to the Inc. 500|5000 list for five years running. For more information, visit Follow MIR3 on Twitter: @MIR3. Visit the MIR3 blog:

Media and Analyst Contact:

Victoria Borges
Senior Director, Strategic Communications