Speaking and Listening in a Crisis: A Webinar from MIR3, Inc. and Firestorm

Webinar explores how to rate communication using real metrics, real messaging and real meaning.  

SAN DIEGO (August 19, 2014)MIR3, Inc., the innovator of real-time Intelligent Notification (IN™) and response technology, today announced a webinar that will explore effective crisis communication methods, policies and practices to use both during and following a crisis. The webinar, Speaking and Listening in a Crisis, will be framed as an informative discussion between nationally known crisis experts Ann Pickren, COO for MIR3, and Jim Satterfield, president, COO and founder of Firestorm.

The webinar takes place takes place on Wednesday, August 27 at 11:00am PT (2:00pm ET). Registration is required, though there is no charge to join.

The webinar will address powerful methods for improving crisis communication, exploring what should be said, what should not be said, and when to deliver the message,” said Pickren. “We’ll focus on delivering measurable improvements both for immediate crisis response and long-term consequence management.”

“The proper business response in time of crisis is critical,” said Satterfield. “There’s no way to prevent interruptions from happening, but if you know what to say and how to communicate clearly, you will dramatically increase the chance your business will survive and prosper.”

The webinar will provide an overview of current practices, using case studies to illustrate the current landscape in society and in crisis communication. It will look at trends in crises and the implications of those trends on risks and threats, and the overall impact on crisis communication. Discussion will also include merged media and emerging technologies and the communication benefits and challenges they present.

MIR3, Inc. is the leading developer of Intelligent Notification and response software, which helps organizations enhance communication, protect assets, and increase operational efficiency. MIR3 technology enables advanced rapid, two-way communication for IT, business continuity, and enterprise operations for many of the Global Fortune 100 companies, as well as government entities, universities and companies of all sizes in more than 130 countries. For more information, visit onsolve.com. Follow MIR3 on Twitter: @MIR3.

About Firestorm
FIRESTORM® transforms crisis into value. The Firestorm PREDICT. PLAN. PERFORM® methodology combines C-Suite level consulting, dynamic software solutions and proven crisis management expertise to empower clients to create resilient organizations. Firestorm is a nationally recognized leader in crisis management, continuity planning, critical decision support, crisis response, crisis communications, crisis public relations and consequence management. For more information, visit https://www.firestorm.com/.

Media and Analyst Contact:

Victoria Borges
Senior Director, Strategic Communications