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Social Media for the BC/DR Professional

Since social media has grown in popularity, so has its use as a business communication tool. While executives are busy weighing how much access to provide and HR professionals are refining usage policies, the BC/DR professional may be called upon to assess and address the potential risk it can introduce.

While monitoring social media does not typically fall under the purview of the BC/DR professional, its use presents risks that should be reviewed and understood by resiliency experts. The paper explores:

• Potential risks presented to your organization by social media
• Benefits to be gained by using social media as a business tool
• The value of monitoring and joining the social media conversation