Eddie Bertola

Eddie Bertola is the founder of Bertola Advisory Services and a subject matter expert in alert origination, mass notification strategies, missing person alerts and engagement with the public during emergencies. He consults for FEMA/IPAWS, Fortune 100 companies, and federal, state, local, territorial and tribal communities across the United States and internationally to aid with the creation and correction of policy, procedures and best practices. He is a Pea Ridge Arkansas Reserve Police Officer, a member of the Arkansas Troop L Child Abduction Response Team and the FBI Task Force for Child Exploitation and Human Trafficking. He worked for the California Highway Patrol for 15 years, ending in the Counterterrorism and Threat Awareness Section as the lead statewide instructor for emergency messaging and missing person alerting.