Natural disasters such as tornados, hail and even flooding can strike at a moment’s notice, seldom leaving significant time to plan your response. Does your business continuity plan account for tornados? Including a tornado response plan can better prepare your organization during peak tornado season. Staying safe during a storm requires planning, equipping, training and ultimately execution of the defined strategy to protect lives and property from unnecessary loss. Use these proactive communication prep steps to reduce the overall risk to your organization in the event of an emergency.
Best Laid PlansYou’ve drilled your staff on what to do when a tornado is on the horizon. You’ve created plans, emailed them to your community and implemented security procedures that kick in immediately in the event of a tornado alert. However, it’s a proven fact that tornadoes are one of the most dangerous natural weather phenomena simply because they can come up so quickly that you may have virtually no warning before needing to trigger your business continuity plans. Is your staff so well-educated and trained that they can execute even in the event of a surprise emergency? If not, having a proactive communication strategy in place may be your best bet to weathering the storm with the lowest possible human, technology and direct costs.
Staying AccountableProviding your team with accountability procedures that immediately take effect when a tornado is looming helps ensure overall safety of employees and physical assets. Procedures should include:
- Quick check-in procedures to determine where employees and other community members are currently located
- Creation of an alarm system that can trigger pre-recorded email, SMS text or voice messages to your entire constituent base in minutes
- Frequent testing of communication and physical accountability tools
- Plan in place for individuals who speak languages other than English, or who may be hearing or visually impaired
- Pre-assigned duties for key personnel, and the assurance that those individuals are fully versed on the requirements for their position